Jan 4, 2025 | Digital Media and Technology, Industry Press Highlights Executive Summary: As Valentine’s Day approaches, TikTok has released a comprehensive 9-page...

Jan 4, 2025 | Media, Retail, Advertising and the Economy, Industry Press Highlights Editorial credit: JHVEPhoto / Shutterstock.com Executive Summary: Destination XL Group Inc. has.

Jan 2, 2025 | Digital Media and Technology, Industry Press Highlights Executive Summary: TikTok continues to outpace competitors like Instagram by integrating...

Jan 2, 2025 | Media, Retail, Advertising and the Economy, Industry Press Highlights Editorial credit: DW labs Incorporated / Shutterstock.com Executive Summary: The Nordstrom...

Dec 30, 2024 | Digital Media and Technology, Industry Press Highlights Editorial credit: Below the Sky / Shutterstock.com Executive Summary: With TikTok facing a looming...

Dec 30, 2024 | Media, Retail, Advertising and the Economy, Industry Press Highlights Executive Summary: As 2025 begins, the retail landscape is poised for significant transformation...

The person you hired wants to be successful, even if they don’t yet know what that means. This new member of your team wants to do good work and succeed. As a sales leader, you must fill in the blanks for the people in your charge. If you don’t set the standards that ensure success, then no one knows what success means, nor will they know what to do and how to win deals.

Dec 26, 2024 | Media, Retail, Advertising and the Economy, Industry Press Highlights Executive Summary: OpenTable’s 2025 dining predictions highlight the evolution of dining...

Dec 20, 2024 | Digital Media and Technology, Industry Press Highlights Editorial credit: Alex Photo Stock / Shutterstock.com Executive Summary: Meta has launched..

Dec 20, 2024 | Media, Retail, Advertising and the Economy, Industry Press Highlights Editorial credit: WoodysPhotos / Shutterstock.com Executive Summary: Stop Shop is addressing...

Dec 19, 2024 | Digital Media and Technology, Industry Press Highlights By Ricky Beatty, Global Marketing Source: business.x.com, December 2024 Buckle up, advertisers,.

Dec 19, 2024 | Media, Retail, Advertising and the Economy, Industry Press Highlights Editorial credit: Alexanderstock23 / Shutterstock.com Executive Summary: Tractor Supply Co. has...

More sales organizations use a legacy approach than a modern sales methodology. Some of these sales managers may not be interested enough in studying the various ways to approach the sales conversation. As a sales leader, you need a modern sales methodology that teaches clients why they need to change and how they can make key decisions for their business. We are now in the third decade of the 21st century. We have electric cars, supercomputers that fit in our pockets, artificial intelligence, and business models like those used by Uber, DoorDash, Airbnb, and Netflix. Almost everything we once knew has been reimagined. We live in an AC/DC environment, one of accelerating, constant, disruptive change. Given this reality, it’s surprising how many of our peers are still selling with an approach that’s nearly 60 years old, from an era when people watched black-and-white television.

A few of the panelists started showing organization charts, discussing how they were restructuring their organizations to improve results. Each chart showed hierarchies of boxes, each with a functional name. Some showed how they were restructuring sales and marketing, moving to a Revenue structure. The presented the “before” and “after” org charts, the only thing that seemed to have changed is the CRO role and a RevOPs hierarchy combining marketing and sales ops.

Dec 17, 2024 | Digital Media and Technology, Industry Press Highlights Editorial credit: Ascannio / Shutterstock.com Executive Summary: Threads is set to test a...