LOCAL TV NEWS

LOCAL TV NEWS

LOCAL TV NEWS

Trusted and Believed

Local TV news is certainly not perfect. Complaints include too much focus on traffic accidents, fires, crime, etc. that affect too few citizens; not enough in-depth reporting on local government and issues; and over-dressed, over-manicured and over-coiffed announcers/personalities.

Despite these and other shortcomings, a number of recent studies found that local TV news is trusted and believed more than all other news sources.

Maximize Your Advertising Strategy: Why Different Media Matter 31
Jan

Maximize Your Advertising Strategy: Why Different Media Matter

In the ever-evolving world of advertising, choosing the right media platform can make all the difference. Whether you’re looking to reach a broad audi...

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Restaurants: Challenges and Successes 08
Jan

Restaurants: Challenges and Successes

What restauranteurs and their employees had to endure during the pandemic and inflationary periods is a testament to the American entrepreneurial spir...

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Gen Z Consumers: Coming of Age 08
Nov

Gen Z Consumers: Coming of Age

Parents, teachers and other influential adults teach the members of each generation the skills they need to lead a fulfilling and healthy life. Naviga...

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